Sprinklr, the social media management company that vaulted into the “unicorn club” last month after it raised $46m on a $1b+ valuation, is making an acquisition to expand into a new area, customer feedback. It is buying Get Satisfaction, makers of a platform that lets businesses connect with customers online and get feedback on their sites. […]
Posted on April 12th, 2015 by admin
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Sysomos was among the earliest players in the enterprise social media monitoring and analytics space (together with the likes of Radian6, which was later acquired by Salesforce). Five years ago, the Toronto-based company was acquired by Marketwire, and while it continued to win big clients, things remained rather quiet around the company. Surprisingly, Sysomos regained […]
Posted on March 4th, 2015 by admin
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Main Street Hub, a company that helps mom and pop businesses run social media marketing, customer relationship management (CRM) and marketing automation recently announced it has received $20M in debt financing from Silicon Valley Bank. The company has raised a total of $40M. The most recent funding before this announcement was $14M in Series B in […]
Posted on February 22nd, 2015 by admin
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Sparkcentral, a company that provides tools to help businesses conduct customer support over social channels, has raised a $12 million Series B round of funding, led by Split Rock Partners. The company previously raised a total of $5.6 million, including a $4.5 million Series A round of capital in October of 2013, or around 15 months […]
Posted on January 30th, 2015 by admin
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Free public WiFi has become one of the more popular ways that cafes, shops and other public places attract users and then use the connections to serve ads and collect other kinds of anonymised analytics. Now, a startup out of the UK called Purple WiFi has raised some funding for its own twist on the idea: letting […]
Posted on January 14th, 2015 by admin
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Editor’s note: Anne Altman is the general manager of IBM U.S. Federal and Government Industries. Applications that simply deliver information can be useful, but government agencies are now pushing user engagement to new heights. With 173 million people in the U.S. owning smartphones, citizens are continuously equipped with an Internet connection, GPS functionality and a digital… Read More Tweet […]
Posted on December 21st, 2014 by admin
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Twitter and IBM announced a significant partnership today that will involve Twitter sharing its data with IBM for integration into IBM’s enterprise solutions, including the Watson cloud platform. The deal means IBM will gain access to the Twitter “firehose,” allowing businesses to incorporate insights gained from the social network into their decision-making… Read More Tweet This Post
Posted on October 29th, 2014 by admin
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Hootsuite, a platform that lets businesses and individuals monitor and manage social media interactions across some 35 different social networks, is stepping up its game with yet more funding and another acquisition. It has raised a further $60 million, and it is acquiring Zeetl, which creates shortlinks to convert text-based interactions between businesses on customers on social media… Read […]
Posted on September 25th, 2014 by admin
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Hootsuite, a platform for businesses and individuals to manage social media campaigns across different networks that now has 10 million users in 175 countries, has made another acquisition to build out its platform. It has acquired BrightKit, a service that lets people customize social marketing campaigns with gamified elements like sweepstakes and other competitions. The terms of the […]
Posted on September 6th, 2014 by admin
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Voyat, a social CRM tool aimed at the hotel industry came out of stealth today and announced $1.8M in seed funding from Metamorphic Ventures, Eniac Ventures, BoxGroup and several angel investors, including Brett Crosby, who was co-founder of Google Analytics. Metamorpic Ventures is lead by David Hirsch, who worked out of Google’s New York office for 8 […]
Posted on July 29th, 2014 by admin
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