On AMC’s Mad Men, whenever ad agency Sterling Cooper Draper Pryce needs qualitative market research they arrange a focus group, usually a small collection of women, with the ad executives looking on via a two-way mirror. Now, more than forty years later, many companies are still relying on similar methods: expensive in-person panels, which can […]
Posted on October 12th, 2010 by admin
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Conformity, creators of a suite of on-demand solutions to enable organizations to centrally manage users of SaaS and cloud applications, this morning announced it has secured an additional $3 million in Series A financing led by Guggenheim Venture Partners. The new funding is in addition to the $3 million raised in January 2009 and will […]
Posted on June 7th, 2010 by admin
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Mobile is the new “e” with more mobile phones than people wearing shoes. The implications are tremendous impacting business, industry, governments, academia, media, society, and globally. Here are some great resources. Microsoft Presspass link: http://www.microsoft.com/presspass/presskits/windowsphone/ Official press release: http://www.microsoft.com/presspass/press/2010/feb10/02-15MWC10PR.mspx Interview with Andy Lees http://www.microsoft.com/presspass/features/2010/feb10/02-15WindowsPhone7.mspx Video covering the Windows Phone 7 Series design http://www.microsoft.com/presspass/presskits/windowsphone/videoGallery.aspx Charlie Kindel’s […]
Posted on March 5th, 2010 by admin
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