Monday December 23, 2024

Business groups see IT shops as roadblocks to data analytics projects

Business groups in a growing number of companies appear to be plowing ahead on data analytics projects with little input or help from their own IT organizations. Rather than leveraging in-house IT skills and technology, many business groups are using their own data and department-level analysts to cobble together analytics strategies, according to a survey […]

Hublo Is The Web Analytics Tool For The Rest Of Us

Meet Hublo, a recently launched analytics service that is easier to use than your average analytics tool. It works a lot like Mixpanel, KISSmetrics and others, but you don’t have to write a single line of code to make it work. “Hublo is the Mailchimp of analytics,” co-founder and CEO Cyril Gantzer told me. “We […]

Parchment Raises $10M To Accelerate Development Of Application Analytics Tools For Students

Parchment, a startup which has taken the offline, aging process of getting and sharing academic and other credentials online, today announced a $10 million round of follow-on funding, bringing its total investment to date to $45 million. The new round is led by The Raine Group, and includes the company’s previous investors, and will be […]

New Relic debuts Splunk-style analytics for software

Big data provides insight into items with many moving parts, and few objects have more moving parts than the applications used in any given enterprise. Tweet This Post

Splunk’s big data promise: Google for your visual analytics

Splunk Enterprise started its life as a log-analysis tool, but it has

PopTip Launches Zipline Analytics On Instagram, Letting Brands Monitor Photo-Friendly Conversations

PopTip, the Techstars-backed startup that offers real-time language tracking across social platforms, has today launched its Zipline analytics tool on Instagram. Unlike PopTip questions, the product that launched the brand, Zipline doesn’t require brands to poll or ask a question to their audiences. Instead, brands can simply choose which words, phrases, etc. they want tracked […]

Salesfusion Acquires Marketing Analytics Platform LoopFuse

Marketing automation platform Salesfusion has purchased LoopFuse, an analytics platform that helps clients find promising new leads, for an undisclosed price. The acquisition comes two weeks after Salesfusion closed a $8.25 million Series B round, bringing its total funding raised so far to $10.1 million. As Ben Kepes at Forbes points out, there has been […]

Salesfusion Acquires Social Analytics Platform LoopFuse

Marketing automation platform Salesfusion has purchased LoopFuse, a social analytics platform that helps clients find promising new leads, for an undisclosed price. The acquisition comes two weeks after Salesfusion closed a $8.25 million Series B round, bringing its total funding raised so far to $10.1 million. As Ben Kepes at Forbes points out, there has […]

HootSuite Buys UberVU To Expand Analytics On Its Social Media Management Platform

HootSuite — a platform for enterprises to manage their presence on social media sites like Twitter, Facebook, Foursquare, Instagram and many more — is ramping up its product offering with more big data. Today it announced that it has acquired London-based uberVu, a social analytics platform. Terms of the deal were not disclosed but we’re […]

Renew OnDemand Provider ServiceSource Acquires Scout Analytics For $32M

ServiceSource, which provides recurring revenue management software for businesses like Renew OnDemand, announced today that it has acquired Scout Analytics, a Seattle-based provider of predictive analytics for subscription businesses. The terms of the deal were $32 million in cash. In a statement, ServiceSource says that these verticals “roughly doubles its addressable market to now over […]