Gigwalk has a new Android app that 400,000 people have signed up to use so they can get temporary work for doing all the jobs that come to the crowdsourced mobile workforce marketplace.

The  app come as the company continues on its tear, growing 300 percent in the last year with 320.000 people in its workforce. The new Android app is expected to double its workforce by the end of September.

Until now, Gigwalk offered an iPhone app for its service that connects businesses with people looking for work. Clothing companies use Gigwalk to find people who will go to stores and refold shirts and make sure the product is displayed well on the shelves. Insurance companies hire Gigwalk workers to help with inspections to take pictures of houses. Car sharing services also use the platform for people to take pictures of cars that it is considering to add to their inventory.

The need for an Android app became apparent as Gigwalk’s retail merchandising business started to grow. More than 60 percent of the people looking for work in the retail merchandising sector own an Android phone. According to the latest Comscore data, Android now commands 52 percent of the consumer market in the United States and North America while iPhones have an approximate 40 percent share. Worldwide, IDC estimates Android market share to be upwards of 80 percent.

CTO and Founder Matt Compton said Android’s affordable price makes it more accessible for Gigwalkers who are often younger or just can’t afford the price of an iPhone. That’s especially true in the Southeast where Android devices have a deeper market presence.

Gigwalk is a data driven service, which makes the difference in comparison to staffing agencies that have largely been built on  matching workers with employers based upon a business process that is still largely manual in nature.

Gigwalk, in contrast, measures just about everything, ranging from punctuality to the quality of the work. That assures the employer gets the right people for the job and workers get better work as they prove their responsibility.

Retail merchandising, taking photos — they are the right markets for a mobile workforce. The problem: the common route is for services companies to launch an iPhone app and then an Android app, leaving many of these people without the tools they need to get the work they want and companies need filled.

It also points to why Android apps in some cases should be launched first when trying to reach a socioeconomic bracket that can’t necessarily afford an iPhone. Until recently, it made far more sense to launch first with an iPhone app. Now with Android devices so far and wide, that’s not necessarily the case anymore.

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